Still thinking about starting that podcast? Here’s why you haven’t and how Pod Squad can help you finally make it happen.

Branded podcasts are fast becoming a staple of any good marketing strategy. With some of the biggest brands utilising the medium to reach their audience, it’s time for every brand to think about what a branded podcast could do for them.

Taylor Swift’s recent appearance on the New Heights podcast has got everyone talking, but as podcast producers, we’re particularly interested in what her guest spot could signal for the future of the podcasting industry.